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Winter Fancy Food Show (WFFS) is the largest specialty food trade event in North America and the premier showcase for specialty gourmet, ethnic, natural and organic foods, snacks and beverages. The show brings specialty food's top manufacturers, buyers, and thought leaders together under one roof and gives attendess the opportunity to discover the hottest new products, producers, and trends. International buyers continue to look for new, distinct specialty food products from the United States. It's the perfect low-cost opportunity to meet qualified buyers from around the world in one place. Fascinating speakers including industry buyers, innovators, and disruptors are lined up for the show ready to share their views on what makes for success and what’s ahead for the food industry.

Winter Fancy Food Show is happening from 13 January 2019, Sunday to 15 January 2019, Tuesday at Moscone Center in San Francisco, CA. The organizer of the event is Specialty Food Association. It is open to trade visitors. The estimated number of attendance is 40,000. Visitors come from over 80 countries. The estimated number of exhibitors is 1,400. The frequency of this event is annual. The event has been running since 1974.


Days Left






Countries Represented

Start Date
January 13, 2019 (Sunday)
End Date
January 15, 2019 (Tuesday)
Moscone Center
San Francisco, California
Specialty Food Association
Food & Beverage
Event Type
Conference, Trade Show
Open To
Trade Visitors
First Year
Sunday 10 am – 5 pm
Monday 10 am – 5 pm
Tuesday 10 am – 4 pm

Hotels Around the Venue

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  • Moscone Center
  • Located in the urban heart of San Francisco's downtown distric, Moscone Center is known for hosting several large professional events, trade shows, conferences, meetings, conventions etc. The center offers 900,000 square feet of exhibit space.
  • 747 Howard Street
  • San Francisco, CA
  • United States of America
  • +1 415-974-4000
  • +1 415-974-4073


  • Specialty Food Association
  • Established in 1952, Specialty Food Association is a membership-based trade association in the United States whose members are specialty food artisans, purveyors, importers and entrepreneurs, as well as distributors, retailers, and others involved in the specialty food trade.
  • 136 Madison Avenue
  • New York City, NY, United States of America
  • +1 646-878-0301

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