Shanghai Private Label Fair attracts all of the top retailers and wholesalers in China, as well as importers, traders, distributors and brokers. Approximately 90% of all visitors is from China, the remainder is from Europe, U.S. and other parts of Asia. This 3 days event is being organized by Private Label Manufacturers Association (PLMA). The venue of this event is Shanghai New International Expo Centre (SNIEC) which is located in Shanghai, , China. The event will be held from 28 November 2017, Tuesday to 30 November 2017, Thursday. Shanghai Private Label Fair 2017 will showcase a wide range of products and services related to shop, retail & consumer sectors from the leading exhibitors such as personal care products, cleaning products, first-aid accessories, mother and baby care, hair care and cosmetics, adult products. The approximate number of exhibitors that will exhibit at this event is over 500. Over 4,500 visitors are expected at this event. The frequency of Shanghai Private Label Fair is annual. This event has been running since 2010.